Melrose Health

Melrose is a trusted brand creating a portfolio of products to help consumers on their health journey. Tracktion was engaged to help build the Melrose brand through creating strong brand awareness and product education to create a demand for natural and organic products.

Our involvement included managing the day-to-day running of the business, championing new product development to align with the next new trend in Australia, and educating to draw new audiences through digital advertising, presence at expo & trade shows, and various print media campaigns.